If you want to maintain and develop business relationships in today's world, it is crucial that you use email marketing as a tool to achieve this goal on a regular basis.
According to HubSpot, there are 4 billion daily email users and 37% of brands are increasing their email budget.
Most marketers use mobile-friendly emails as a part of their marketing strategy, and segmented emails are known to drive 30% more opens and 50% more clickthrough’s than unsegmented ones.
Most marketers send 2-3 emails per day, and 12% send a weekly email. About 77% of marketers have seen an increase in email engagement over the last 12 months, and smartphone users prefer to receive brand communications via email.
Testing your emails leads to higher ROI.
Tanya Brody is a Full-Stack Direct Response Copywriter and Email Marketing Consultant, who has worked with numerous marketing technology companies, information marketers, and other small to medium-sized businesses to improve their email marketing and overall messaging.
Tanya helps business owners write their regular nurture emails, so they can grow their relationships with their subscribers, get more sales, and create happy, loyal customers. Tanya believes that businesses of all sizes make two common mistakes: they either don't have an email list or they collect email addresses but don't email their subscribers regularly.
This can lead to subscribers forgetting who the business is when they send a sales email. Tanya emphasizes the importance of sending regular nurture emails to build a strong relationship with subscribers, so that they get the information and attention they need to be willing to buy.
Her goal is to educate business owners about the significance of email marketing and to help them set up their email campaigns for success.
For more information, please visit https://tanyabrodycopywriter.com/.
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